tagtu

About Us – tagtu

About tagtu

Our vision & mission

Our mission is to increase & measure the value and return of every single business trip, always keep an eye on budget and be good to our planet.

We want to help organizations to lower their travel frequency and with this their business travel-related carbon footprint.
About tagtu

Our story

tagtu was founded in 2021 by Michael Friedrich and Maxim Kahlert in Berlin. The initial idea was born more than 15 years ago and took shape over the years.

The more we spoke with business travellers and organizations recognizing the need for more efficient and sustainable travel, the more it became clear that building this platform needed to happen. 😉

team-4503157_1280
Michi
Maxim
MEET THE TEAM

It all starts with trust.

We've know and worked with each other for years - now is the time to build the next generation business travel platform focused on value and purpose instead of costs.

Our values

People centricity

Behind every process is a human being. Intrinsic motivation is the best driver to foster greater engagement & improved growth.

Humility

Be respectful, truthful and confident but never arrogant. Everybody is important. This is key to creating a culture of innovation.

Humor

We like to laugh and don't take ourselves too seriously.

Founders

Michael Friedrich

Product & Sales
~20 years in international sales, 8+ years startup B2B sales, leading tech teams & Business Traveller.

Maxim Kahlert

Branding & UX Design
~10 years experience in design & building UI/UX, seasoned entrepreneur & Business Traveller.

Company advisors

Paul Tilstone

Strategy & Go To Market
Paul Tilstone has nearly 30 years of experience in the business travel industry and includes time as CEO of the Institute of Travel Management (ITM) in the UK, SVP Global Development at the Global Business Travel Association (GBTA). He is also the founder of consultancy temoji.”

Kevin Drury

Product
Kevin Drury has worked in the travel technology industry for 20 years, serving in executive, product and operations roles at various technology and travel management companies. Kevin's experience includes serving as the Chief Operating Officer of PSNGR1, specializing in online booking applications and business travel ecosystems.
Chief Product Officer Reuben Tozman

Reuben Tozman

Product
Reuben Tozman held executive positions in some of Toronto's fastest growing startups as well as multi billion dollar public companies. His experience includes Chief Product Officer at Enghouse Interactive, Chief Operating and Product Officer at NexTechAR, VP of product for Shutterstock and VP of global client services and customer success at ScribbleLive.

Mael Roth

Marketing & Operations
Mael Roth has 10+ years of marketing experience for technology & SaaS startups & scale ups including leadership positions.

Ole Brodersen

Data & AI Specialist
Ole is an expert on Deep Tech, Big Data / Data Analysis and Artificial Intelligence.

tagtu in the press

Ready to take your business travel to the next level?